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National Film Board of Canada and Sheffield Doc/Fest launch "Cross-Media Challenge"(Canada Newswire English Via Thomson Dialog NewsEdge) Attention News/Culture/Film/Technologies/Public Affairs Editors $10,500CAD/5,000 pnds stlg co-production competition for innovative content creators MONTREAL, Sept. 19 /CNW/ - The National Film Board of Canada (NFB) and the Sheffield International Documentary Festival in the United Kingdom are pleased to issue a call for proposals for a new cross-media competition called the CROSS-MEDIA CHALLENGE. The CROSS-MEDIA CHALLENGE is a co-production competition for innovative, interactive, socially engaged content with applications for mobile and broadband. It will award one producer a $10,500CAD/5,000 pnds stlg co-production development deal with the NFB. Deadline for entries is October 12, 2007. Three semi-finalists will be invited to present their projects at a panel session during the Sheffield Doc/Fest on November 10. The winner will be announced at the DigiDocs 360 program at the Sheffield Doc/Fest. The Sheffield International Documentary Festival takes place November 7 - 11, 2007, in Sheffield, England. About the Challenge Inspired by the NFB's legendary Challenge for Change program of community filmmaking, today's NFB is adapting the adage "think globally, act locally" to develop socially engaged media projects relating to issues such as the protection of the environment, health care, human rights, poverty and violence against women. How can we inspire an exchange of story-telling practices among diverse communities? How can we use media creatively to foster an international dialogue on issues that have local roots? How can we unleash the creative talents of marginal voices and communities and make them heard? Eligible projects must be cross-platform and multi-platform involving the best features of each medium to ensure maximum audience participation. Projects should take full advantage of the range of new platforms, with particular emphasis on interactive, mobile and on-line. Projects must demonstrate direct contact and interaction with communities as part of the development plan. Projects must be documentary based. The winner of the first NFB Cross-media challenge was announced in June 2007 at the Banff Television Festival. The winning project, Who We Are (www.whoweare.ca), harnesses the potential of multiple platforms to engage Canadians in an exchange on the subject of immigration, giving people who are helping to create a new Canadian cultural heritage a new way to share their stories. Who We Are is co-produced by Kung Fu Numerik, Turbulent Media and the NFB. With this collaboration between the NFB and the Sheffield Doc/Fest, this newest installation of the Cross-Media Challenge is taking on an international dimension. For more information on the CROSS-MEDIA CHALLENGE, visit www.nfb.ca/crossmediachallenge For more information on DigiDocs 360, visit www.sheffdocfest.com/view/digidocs About the National Film Board of Canada The National Film Board of Canada produces and distributes bold and distinctive social issue documentaries, auteur animation and digital content that provide the world with a unique Canadian perspective. Since its founding in 1939, the NFB has created over 12,000 productions and won over 5000 awards, including over 90 Genie Awards. The NFB also won its 12th Oscar(R) this year for the animated short The Danish Poet, directed by Torill Kove and co-produced by Norway's Mikrofilm AS and the NFB. The NFB is renowned for its technical innovations and is a leader in content for new platforms. For more information about the NFB or to order films, go to www.nfb.ca or call 1-800-267-7710. Media Contact: Pat Dillon-Moore, Publicist, Cell: (514) 206-1750, Office: (514) 283-9411, [email protected]; For More Information: Elena Villegas, Programming & Reporting Coordinator, (514) 283-9812, [email protected] Copyright 2007 Canada Newswire Ltd. All Rights Reserved. |